The following workshops for non-profits in Mitchell, Yancey, and Avery Counties are sponsored by Offered by MainPRO, the Small Business Center of Mayland Community College, WNC Nonprofit Pathways, Duke University, and AMY Regional Library.
This course covers the importance and value of time. We will discuss and work through the barriers to time management, detail the importance and the keys to living a balanced life as well as cover personal organization and planning techniques and tools. This hands-on approach requires participants to take immediate action for quick, stress-reducing results. This course is open to all and is especially valuable for those in leadership, under extreme stress and short on time.
This class is geared for the beginner in using social media for business purposes. We will cover how to get you or your nonprofit started in social media: where to start, what questions you need to ask and answer, how to be a continuous learner, and what to include in a social media strategy for your nonprofit. Listen first, engage second and begin to understand the world of social media. Sarah Benoit Owner of Creative Original Online Marketing, began teaching Internet marketing seminars in 2006 and continues to develop classes on topics such as keyword research and analysis, audio and video podcasting, Internet marketing, referral marketing, web site analytics, writing for the web, social networking and more for both advanced and beginner students. Benoit plays an active role in Asheville's vibrant local business community and is especially dedicated to helping people with little technical background or education to understand the role of web sites and the Internet in professional, business and marketing fields.
Nonprofits are awarded tax exempt status because they provide services that the marketplace can't or won't pay for. Therefore, a nonprofit must make a very compelling case for its existence to several different audiences at once: the people it serves, the donors and grant makers who fund the organization, and the general public and media whom (we hope) will talk about how valuable the organization is to the community. We'll consider the basic components of storytelling and how to use this tool with different audiences. We'll also talk about choosing just the right few words to capture the passion, power, and philosophy behind your work so that others can easily help you spread the word!
Georgann Eubanks is a writer and communications consultant with more than 25 years of progressive experience in the nonprofit sector, particularly in higher education and the arts. She has been involved in market assessment, strategic planning, case writing, and communications planning for organizations ranging from DuUnlimited International to Duke University. She is also an independent producer of documentaries for public television and the author of Literary Trails of the North Carolina Mountains, published by UNC Press.
Public speaking is the #1 fear in the U.S. Yet effective presentation and public speaking skills are crucial to a nonprofit's sustainability. If you have strong communication skills, you'll have a clear advantage over tongue-tied colleagues - especially in the competitive funding and donor market. Your ability to passionately and clearly convey your nonprofit's mission, vision and purpose will make a huge difference in its continued growth. This is a Duke class with registration through WNC Nonprofit Pathways. For more information about the class and instructor, registration and scholarship information, go to www.nonprofitpathways.org.
Beth Trigg is a dynamic, well-informed presenter on nonprofit topics. This workshop is designed for board members, board chairs, and leadership staff from nonprofits, ideally to attend as a team. Though individuals are welcome, the greatest benefit will come from groups attending and working together. To make that affordable, the fee for one person is $40, but for up to four from the same organization it is only $60, including lunch. Registration is at www.nonprofitpathways.org.
Dr. Barron, a seasoned and successful grantwriter, will lead participants through the process of writing a grant proposal, with a week’s time between classes to draft one, and the second class to review it prior to submitting it.
Cosponsored by MainPRO, the Small Business Center of Mayland Community College, and the AMY Regional Library. Dr. Daniel Barron is a seventh generation mountaineer who spent 30 years as Professor and Director of the School of Library and Information Science, University of South Carolina, returned home and now is the Director of the AMY Regional Library. He is a successful grantwriter and member of several nonprofit boards.
Is your nonprofit organization considering undertaking a capital campaign and are you ready for it? Michelle Schneider and Clare Jordan will take participants back to the basics with an overview of the core essential elements for any campaign, including discussion of making the case for support, recruiting and supporting dynamic leadership, developing a list of prospects, and shaping the organizational infrastructure to undertake a campaign. Board members, executive directors, and staff from the same organization are encouraged to attend the workshop together for maximum benefit.
Cosponsored by MainPRO, the Small Business Center of Mayland Community College, and the AMY Regional Library. Michelle Schneider is Senior Counsel at Capital Development Services. She has successfully raised funds for a range of nonprofits including United Way, Habitat for Humanity, and UNCG, where she was manager of a campaign for $100 million. Clare Jordan is Marketing Director at Capital Development Services. As a student at NCSU she founded the first Habitat for Humanity chapter on campus. Her first fundraising job was as the first Director of Development for Appalachian State University’s Belk Library. Then, she was the Marketing Director of three North Carolina retirement communities over 12 years. In 2008 she was named to the Triad Business Journal’s list of “40 Leaders Under 40.”